"We don't just administer benefits — we change people's lives."

Stephen D. Neeleman, MD

Founder | Vice Chair

Our Company

Since our founding in 2002, HealthEquity has remained laser-focused on a singular mission: Empower working Americans to gain more choice and control over their healthcare and financial future.

By 2030, we plan to make HSAs more common than 401(k)s.

Who we serve

Million+

Members

Easy-to-use benefits give members the tools and resources they need to spend smarter, save more and invest in their healthcare.

,000+

Organizations

Our Total Solution delivers a powerful lineup of integrated benefits, helping employers offer a better experience at much lower cost.

,000+

Registered benefits advisors

Customized solutions and original thought leadership let benefits advisors strengthen relationships while offering a unique benefits package.

+

Network Partners

Powerful integrations with health plans, retirement providers, and TPAs simplify claims processing and enable clients to offer a more rewarding member experience.

The Journey Toward Remarkable

  1. 1996

    Founder Steve Neeleman sets out to connect health and wealth for Americans struggling to manage healthcare costs. HIPAA passes, paving the way for widespread medical savings accounts.

  2. 2002

    Steve assembles a start-up team in Draper, UT.

  3. 2003

    HealthEquity onboards its first client and first health plan partner. President George W. Bush signs the Medicare Modernization Act (MMA), creating the Health Savings Account.

  4. 2004

    The first HealthEquity HSA solution hits the market with our health plan partner.

  5. 2006

    Treasury grants HealthEquity a Non-Bank Trustee license, enabling us to take custody of HSA assets.

  6. 2009

    CEO Jon Kessler takes the helm.

  7. 2010

    HealthEquity completes its first acquisition—a company called First HSA™.

  8. 2011

    Two more acquisitions help HealthEquity finish the year with $415M in HSA assets.

  9. 2012

    HealthEquity celebrates its 10-year anniversary by reaching $1 billion in managed HSA assets.

  10. 2013

    15 new health plan partners join the HealthEquity ecosystem. Managed HSA assets grow to $1.6 billion.

  11. 2014

    HealthEquity IPO. Trading begins on the NASDAQ.

  12. 2015

    Utah Business recognizes HealthEquity as one of Utah’s fastest growing companies and best workplaces. HealthEquity joins the NASDAQ Financial 100 Index and S&P SmallCap 600 Index.

  13. 2016

    New headquarters open in Draper, UT to accommodate our rapidly expanding team.

  14. 2017

    HealthEquity introduces 401(k) integrations to its product lineup.

  15. 2019

    HealthEquity acquires WageWorks in a bid to bring a Total Solution of integrated benefits to more employers in more markets.

  16. 2020

    The Health Savings Score™ officially launches, delivering a first-of-its-kind analytics tool to help organizations maximize HSA utilization. Member Services call center moves fully to the United States.

  1. 1996
  2. 1996: Founder Steve Neeleman sets out to connect health and wealth for Americans struggling to manage healthcare costs. HIPAA passes, paving the way for widespread medical savings accounts.
  3. 2002
  4. 2002: Steve assembles a start-up team in Draper, UT.
  5. 2003
  6. 2003: HealthEquity onboards its first client and first health plan partner. President George W. Bush signs the Medicare Modernization Act (MMA), creating the Health Savings Account.
  7. 2004
  8. 2004: The first HealthEquity HSA solution hits the market with our health plan partner.
  9. 2006
  10. 2006: Treasury grants HealthEquity a Non-Bank Trustee license, enabling us to take custody of HSA assets.
  11. 2009
  12. 2009: CEO Jon Kessler takes the helm.
  13. 2010
  14. 2010: HealthEquity completes its first acquisition—a company called First HSA™.
  15. 2011
  16. 2011: Two more acquisitions help HealthEquity finish the year with $415M in HSA assets.
  17. 2012
  18. 2012: HealthEquity celebrates its 10-year anniversary by reaching $1 billion in managed HSA assets.
  19. 2013
  20. 2013: 15 new health plan partners join the HealthEquity ecosystem. Managed HSA assets grow to $1.6 billion.
  21. 2014
  22. 2014: HealthEquity IPO. Trading begins on the NASDAQ.
  23. 2015
  24. 2015: Utah Business recognizes HealthEquity as one of Utah’s fastest growing companies and best workplaces. HealthEquity joins the NASDAQ Financial 100 Index and S&P SmallCap 600 Index.
  25. 2016
  26. 2016: New headquarters open in Draper, UT to accommodate our rapidly expanding team.
  27. 2017
  28. 2017: HealthEquity introduces 401(k) integrations to its product lineup.
  29. 2019
  30. 2019: HealthEquity acquires WageWorks in a bid to bring a Total Solution of integrated benefits to more employers in more markets.
  31. 2020
  32. 2020: The Health Savings Score™ officially launches, delivering a first-of-its-kind analytics tool to help organizations maximize HSA utilization. Member Services call center moves fully to the United States.

The colossus of consumer directed benefits

Connecting health and wealth

As the retirement savings gap is widening and healthcare costs keep climbing, we recognize that connected problems require connected solutions. That's why our mission is to connect health and wealth. By bringing together intuitive technology and remarkable service, we enable millions to achieve wellness today and financial wellbeing tomorrow.

HSA is in our DNA

HealthEquity is HSA first and always. We’re a non-bank HSA custodian. That means we have the independence to focus exclusively on delivering the best possible HSA experience.

5.5 million+

HSA members

$11 billion+

Assets under custody

24/7

Onshore member services

Learn how an HSA can work for you
One partner. Total solution.

In 2019 HealthEquity acquired WageWorks to bring the best possible benefits experience to more employers in more markets. The acquisition further strengthens our dominant market position and enables us to deliver a legendary lineup of integrated benefits solutions.

See our solutions for Employers
Read more on our merger
Connecting health and wealth

As the retirement savings gap is widening and healthcare costs keep climbing, we recognize that connected problems require connected solutions. That's why our mission is to connect health and wealth. By bringing together intuitive technology and remarkable service, we enable millions to achieve wellness today and financial wellbeing tomorrow.

HSA is in our DNA

HealthEquity is HSA first and always. We’re a non-bank HSA custodian. That means we have the independence to focus exclusively on delivering the best possible HSA experience.

5.5 million+

HSA members

$11 billion+

Assets under custody

24/7

Onshore member services

Learn how an HSA can work for you
One partner. Total solution.

In 2019 HealthEquity acquired WageWorks to bring the best possible benefits experience to more employers in more markets. The acquisition further strengthens our dominant market position and enables us to deliver a legendary lineup of integrated benefits solutions.

See our solutions for Employers
Read more on our merger

Purple Passion

Purple isn't just our brand color. It's a way of life. It's the remarkable service we're known for. It's the magic we scale to millions of members nationwide. Combining our values, culture, and passion, it drives everything we do.

Work with us and you'll discover a remarkable experience brought to you by remarkable people.

Purple with purpose

Our differences strengthen our purpose, empowering us to make a concrete impact on the communities and people we serve. In 2015, we launched Purple with Purpose to support organizations that align with our mission to connect health and wealth.

  • Disaster relief

  • Medical research

  • Community wellness

  • Advocacy for consumer-driven healthcare

  • Financial literacy

Be Part of Something Remarkable

2019 Healthy Worksite Award from UWWC 2019 Best Companies to Work For Award from the Utah Business Magazine 2018 Award for being a Top Three Workplace from the Salt Lake Tribune 2019 Award for Best Companies to Work for from the Salt Lake Tribune 2020 Women Tech Council Award from Shatter List
  • 2019 Healthy Worksite Award from UWWC
  • 2019 Best Companies to Work For Award from the Utah Business Magazine
  • 2018 Award for being a Top Three Workplace from the Salt Lake Tribune
  • 2019 Award for Best Companies to Work for from the Salt Lake Tribune
  • 2020 Women Tech Council Award from Shatter List
Leadership

President / CEO

Founder / Vice Chair

EVP / CFO

EVP / GC and Secretary

EVP / CSO

SVP of People

EVP / COO

EVP of Product and Marketing

EVP of Operations

EVP / CTO

SVP / CIO

EVP of Sales

SVP of Corp Development

SVP of Relationship Management

Jon Kessler

President / CEO

"Once you really understand how an HSA plan works, you will never go back to conventional health insurance."

Jon Kessler is the president and CEO of HealthEquity, managing the company’s day-to-day operations and leading the Board of Directors. He joined HealthEquity in 2009.

Jon is the founder of WageWorks (NYSE: WAGE), a provider of tax-advantaged programs for consumer-directed health, commuter and other employee spending account benefits. During his tenure as chairman and CEO from 2000 through 2007, WageWorks was named to the Inc. 500 list of US private growth companies three consecutive years, growing from zero to nearly $100m in sales. Jon was also previously a senior economist in Washington, DC, specializing in employee benefits and environmental taxation during the Clinton and Bush (Sr.) administrations, and a benefits taxation specialist at Arthur Andersen, LLP.

Jon holds a master’s degree in Public Policy from Harvard’s John F. Kennedy School of Government and a bachelor’s degree from George Washington University in Washington, DC. He holds a US patent for inventions covering methods for electronically adjudicating pre-tax healthcare and other expense transactions. Jon is an advisory board member of the Innovation in Insurance program of the University of South Carolina’s Moore School of Business.

"Once you really understand how an HSA plan works, you will never go back to conventional health insurance. I am proud to say that NOBODY supports families making the jump to HSAs like HealthEquity. Whether its reviewing hospital bills for errors, using claims-level analysis to find specific ways to spend less, or creating a plan to build health savings for the long term, our specialists walk you through it, anytime, twenty-four hours a day, seven days a week."

Stephen D. Neeleman, MD

Founder / Vice Chair

"HSAs are key to our mission and they are quickly changing the way the people purchase, consume, and provide health care."

Dr. Stephen Neeleman is the founder and vice chairman of HealthEquity. Steve founded HealthEquity in 2002, with the vision to repair the fractured relationship between patients and their physicians and to help more people obtain quality health insurance by re-introducing consumerism to health care. Steve is the co-author of The Complete HSA Guidebook—How to Make Health Savings Accounts Work for You.

In addition to his duties as founder and vice chairman of HealthEquity, Steve was also a practicing general and trauma surgeon for Intermountain Healthcare at American Fork Hospital and Utah Valley Regional Medical Center until 2015. As a board-certified physician, Steve brings his passion and firsthand knowledge from the practice of medicine to his leadership role at HealthEquity.

Steve was appointed by Utah's Governor, Gary Herbert, to serve as a board member of HIP Utah, Utah's high-risk insurance pool. He also serves on the Council for Affordable Health Insurance HSA Working Group, and on America's Health Insurance Plans' HSA Leadership Council.

Prior to his medical training, Steve worked as the general airport manager for Morris Air (later acquired by Southwest Airlines), based in Salt Lake City, Utah. Steve helped combine efficiency, technology, and excellent customer service to succeed in a rocky industry. This innovative business model allowed Morris Air to rise above financially struggling competitors. Steve's goal is to use this model to help save another struggling industry—health care.

Steve completed his undergraduate degree and played football at Utah State University. He attended medical school at the University of Utah and completed his surgical training at the University of Arizona. Steve also served as an assistant professor of surgery at the University of Arizona.

"HealthEquity's mission is to save health care by helping people better save and spend their health care dollars. HSAs are key to our mission and they are quickly changing the way the people purchase, consume, and provide health care. HealthEquity's remarkable team members help individuals, families, and businesses understand and reap the triple-tax advantaged benefits that come with HSAs. I love being part of this team!"

Tyson Murdock

EVP / CFO

Tyson Murdock joined HealthEquity in January 2018 and currently serves as Executive Vice President and Chief Financial Officer. Prior to joining HealthEquity, Mr. Murdock worked in various roles at eBay, Inc. originally as part of the Mergers and Acquisition team and later as the CFO of eBay Marketplace’s Global Customer Experience. Prior to joining eBay, Inc., Mr. Murdock worked as a senior manager at Ernst & Young in the San Francisco Bay Area, serving a variety of public and private audit clients. Mr. Murdock holds a B.S. and a Master of Accountancy from Brigham Young University and is a Certified Public Accountant.

Del Ladd

EVP/GC and Secretary

Del Ladd serves as the executive vice president, general counsel and secretary of HealthEquity, Inc. and leads our Legal Department. He has substantial experience in corporate governance, securities and mergers and acquisitions. Prior to joining HealthEquity in 2016, Del worked in New York for Willkie Farr & Gallagher LLP. He is a graduate of the University of Colorado and St. John's School of Law, where he graduated cum laude.

Larry Trittschuh

EVP / CSO

Larry Trittschuh is the chief security officer of HealthEquity. Larry leads information security, privacy, fraud prevention, incident response, physical security teams, compliance as well as the enterprise risk department.

Prior to joining HealthEquity, Larry served as chief security officer for Barclays Americas. Larry’s professional background also includes senior vice president, information security for Synchrony Financial and various information security roles at General Electric. Larry has been an active participant in shaping cybersecurity partnership strategies in both industry and government. He was a founding Board member of the Defense Security Information Exchange (DSIE) and served on the Board of Directors of the Internet Security Alliance.

Prior to joining GE, Larry served as a pilot in the United States Air Force and Senior Consultant for BearingPoint, a management and technology consulting firm. He holds a bachelors degree in political science from the United States Air Force Academy and an FAA Airline Transport Pilot certificate with nearly 3,000 total flight hours.

Natalie Atwood

SVP of People

"People are my passion. I work to inspire others to be the best they can be. I love building the people here at HealthEquity, as we help our members build their health savings."

Natalie serves as the senior vice president of people leading the human resource function for HealthEquity. Natalie brings her love of developing people and her commitment to service excellence to this role.

Natalie started with HealthEquity in 2006 working in Operations, learning the day-to-day administrative processes. Within months, she was promoted to lead the Member Services organization. She led the fast paced, 24/7/365 service center until 2012. While managing this critical function the number of members grew from 10,000 to over 550,000

Natalie worked for American Express for 10 years where she led teams of financial advisors in Salt Lake City and Minneapolis. She oversaw the Workforce Management function for a 700-seat service center, and also provided leadership in the Corporate Training department. While there, she earned eight Top Performer Awards, a Diversity Team Recognition, and her Six Sigma Green Belt certification.

Natalie has held NASD Series 6, 7, 9 and 63 securities licenses, earned an Adult Learning Certificate and Master of Education from Westminster College, and attended Utah State University

"People are my passion. I work to inspire others to be the best they can be. I love building the people here at HealthEquity, as we help our members build their health savings."

Ted Bloomberg

EVP / COO

Ted serves as the chief operating officer of HealthEquity managing the company's day-to-day operations. He leads our service delivery and operations, technology, sales, product and marketing teams.

Prior to joining HealthEquity, Ted was senior vice president of operations, strategy and support for Financial Engines. Financial Engines offers objective investment advice to over nine million people through its relationships with hundreds of large employers and retirement plan recordkeepers nationwide. Immediately prior to Financial Engines, Ted served as the chief operating officer of The Mutual Fund Store, a large registered investment advisor that was sold to Financial Engines in 2016. Before that, Ted served 10 years in various capacities of leadership at TD Ameritrade.

Ted holds a bachelor of arts degree in industrial and labor relations from Cornell University.

Adam Hostetter

EVP of Product
and Marketing

Adam leads marketing operations in growing existing health plan and enterprise channels, developing and strengthening direct sales and retirement plan partner channels, and delivering the total engagement strategy.

Prior to HealthEquity, Adam served as Senior Vice President of Marketing at Financial Engines, Vice President of Marketing and Chief Technology Officer at The Mutual Fund Store, and Director of Digital Products at TD Ameritrade.

Adam holds a bachelor's degree from Brigham Young University-Idaho.

Angelique Hill

EVP of Operations

Angelique Hill serves as executive vice president of operations at HealthEquity. She leads all service delivery functions and back-office operations, ultimately driving the company's commitment and passion to provide world-class experiences to our members, partners, and employers.

Prior to joining HealthEquity, Angelique was the Director of Operations at Optum Bank. She also led the operations team at MinervaHealth, where she began her career in consumer driven healthcare.

Angelique holds an undergraduate degree in Communications from Ohio University.

Becky Whitehead

EVP / CTO / CIO

Becky Whitehead is the Chief Technology Officer at HealthEquity. She leads over 400 teammates dedicated to delivering high quality, scalable, and secure software solutions while supporting the strategic goals of the organization.

At the forefront of driving future technology, Becky’s teams at HealthEquity are leveraging modern system architectures and cloud solutions to support more than 12 million members, ultimately generating over $500 million in annual revenue. A team member for more than seven years, Becky has overseen the organization’s successful transition to Lean/Agile practices focused on DevSecOps and Continuous Delivery models that enable HealthEquity technology teams to continue to scale. She is also part of the company’s women in leadership committee, Elevate, and plays a key role in helping empower women across the organization. Becky has been instrumental in growing technologists at HealthEquity, building education and training programs to accelerate technology learning and career pathing.

Prior to joining HealthEquity, Becky served as PMO director at StayWell Interactive, where she implemented solid project management practices and transitioned the software development organization to Agile/Scrum methodologies. She also previously worked at GE as a strategic project manager, leading multiple high-priority technology projects.

Becky holds an undergraduate degree in Information Technology from University of Phoenix.

Herman Wan

SVP / CIO

Herman Wan joined HealthEquity in May 2020 to serve as our Chief Information Officer (CIO). An IT industry veteran, Mr. Wan has spent eight years working for startups, software and SaaS organizations, including WageWorks, Macromedia and Adobe. Prior to joining HealthEquity, Mr. Wan worked in the San Francisco Bay area as an independent advisor to CIOs, working with key executive business and IT leadership to define strategy, identify issues and build sustainable solutions in enterprise IT. Mr. Wan holds a B.S. in Finance from California State University, East Bay.

Bill Otten

EVP of Sales

Bill Otten joins HealthEquity as the executive vice president of sales and draws on more than 30 years of experience in building and leading world-class sales and delivery teams in the human capital management and technology industries.

Most recently, Bill was division vice president of sales for the Value Added Services of ADP, a comprehensive global provider of cloud-based human capital management solutions, and served in various other sales leadership roles with ADP over the last 14 years. Prior to joining ADP, he was a co-founder and CFO of Interlink Capital, Inc. and held various sales leadership roles at Enterprise Fleet Services.

Bill holds an MBA from Johns Hopkins and a Bachelor of Science degree in business from Missouri State University.

Brad Bennion

SVP of Corp Development

Brad Bennion serves as the senior vice president of corporate development. He leads HealthEquity's strategic planning process by improving core organization capabilities as well as identifying new markets and channels.

Brad has been instrumental in the development of the HealthEquity proprietary account administration platform and has directly implemented many of the company's largest partners and clients. Drawing upon his years of experience in both implementation and account management, Brad is leading the company's corporate development, strategy and decision support functions. He is passionate about using data analytics to help the company make incrementally better decisions every day.

Prior to joining HealthEquity 12 years ago, Brad worked for Ingenix as a senior business analyst. He holds an MBA and a Bachelor of Science in finance from Brigham Young University.

Steve Lindsay

SVP of Relationship Management

Steve leads the relationship management team to create value for HealthEquity partners and top employer customers. He was the first non-founding executive hired at HealthEquity and has been with the company since 2006. During his time at HealthEquity, Steve has led the people function, member services, operations, channel sales and now relationship management.

Prior to joining HealthEquity, Steve served in and led people functions within FranklinCovey and UnitedHealth Group for 14 years. He pursued a bachelor's degree from Brigham Young University in Sociology with a minor in business. Steve volunteers at organizations like Dahlia's Hope and The Road Home that give hope and strengthens individuals and families to become self-reliant despite significant obstacles.